McJobs: ζητείται ετυμολογία!

"Άραγε το McThyma θα πουλήσει καλά;"

Η μεγαλύτερη αλυσίδα fast food στον κόσμο σχεδιάζει καμπάνια στη Μεγάλη Βρετανία, ώστε οι εκδοτικοί οίκοι που εκδίδουν λεξικά να επαναπροσδιορίσουν τον ορισμό της λέξης (;) McJobs!
Το λεξικό της Οξφόρδης ορίζει την λέξη ως εξής:
"an unstimulating, low-paid job with few prospects, esp. one created by the expansion of the service sector.". Ο ορισμός αυτό δώθηκε για πρώτη φορά από την Washington Post στα μέσα των 80's. Αυτό φυσικά δεν εξυπηρετεί τα συμφέροντα της Αμερικανικής εταιρείς, εξού και η καμπάνια, με την οποία διεκδικούν να αποδοθεί στη λέξη ο ορθός ορισμός...
Μέχρι σήμερα πάντως οι Άγγλοι επιμένουν να κρατούν τον ορισμό της Οξφόρδης.
Προσωπικά μια χαρά μου ακούγεται...

Ας δούμε τις λέξεις που έχουν κατοχυρωθεί από την αλυσίδα ως trademarks για να γελάσουμε όλοι μαζί:

Registered words & phrases
"1-800-MC1-STCK; Always Quality. Always Fun; America's Favorite Fries; Arch Deluxe; Automac; Big Mac; Big N'Tasty; Big Xtra!; Birdie, the Early Bird and Design; Bolshoi Mac; Boston Market; Cajita Feliz; Changing The Face of The World; Chicken McGrill; Chicken McNuggets;

Chipolte Mexican Grill; Cuarto De Libra; Did Somebody Say; Donatos Pizza; emac digital; Egg McMuffin; Extra Value Meal; Filet-O-Fish; French Fry Box Design; Gep Op Mac; Golden Arches; Golden Arches Logo; Good Jobs For Good People; Good Times. Great Taste; Gospelfest; Great Breaks; Grimace and Design; Groenteburger; HACER; Hamburglar and Design, Hamburger University, Happy Meal, Happy Meal Box Design, Have You Had Your Break Today?;

Helping Hands Logo; Hey, It Could Happen!; Iam Hungry and Design; Immunize for Healthy Lives; Lifting Kids To A Better Tomorrow; Mac Attack; Mac Tonight and Design; McDonald's Racing Team Design; Made For You; McBaby; McBacon; McBurger; McBus; McCafe; McChicken; McDia Feliz; MCDirect Shares; McDonaldland; McDonald's; McDonald's Earth Effort; McDonald's Earth Effort Logo; McDonald's Express; McDonald's Express Logo; McDonald's Is Your Kind of Place; McDonald's Means Opportunity; McDouble; McDrive; McExpress; McFamily; McFlurry; McFranchise; McGrilled Chicken; McHappy Day; McHero; McJobs; McKids; McKroket; McMaco; McMemories; McMenu; McMusic; McNifica; McNuggets; McNuggets Kip; McOz; McPlane; McPollo; McPrep; McRecycle USA; McRib; McRoyal; McScholar; McScholar of the Year; McSwing; McWorld;

Mighty Wings; Millennium Dreamers; Morning Mac; Quarter Pounder; Ronald McDonald and Design; Ronald McDonald House; Ronald McDonald House Charities; Ronald McDonald House Charities Logo; Ronald McDonald House Logo; Ronald Scholars; Sausage McMuffin; Single Arch Logo; Speedee Logo; Super Size; The House That Love Built; The House That Love Built Design; twoallbeefpattiesspecialsaucelettucecheesepicklesoniononasesameseedbun; We Love to See You Smile; What's On Your Place; When the U.S. Wins You Win; World Famous Fries; You Deserve a Break Today."